Iconic 1250 Landscape Electric Fire

The Iconic 1250 Landscape Electric Fire makes a striking statement in any contemporary living space, with its broad panoramic format designed to take centre stage. Built for installation within a feature wall, it transforms an ordinary room into a relaxing focal point full of warmth and atmosphere. Whether you want a gentle evening glow or a vibrant flame display, this fire blends seamlessly into modern interiors. It is an ideal choice for anyone planning a stylish, integrated heating feature at home.

Designed for media walls

This model is purpose-made to slot neatly into a built-in installation, sitting flush within your construction for a clean, recessed finish. With external dimensions of 301mm deep, 1282mm wide and 611mm high, you can plan your aperture accurately before you begin any work. As an electric appliance, it requires no flue, no chimney and no ventilation, so positioning is far more flexible than a traditional fire. It runs from a standard electrical supply, and if you intend to mount a television above the unit, please allow appropriate clearance and check the manufacturer guidance during your build. Explore more options across our media wall electric fires collection to find the right fit for your project.

Flame realism and control

The LED flame effect delivers a convincing, dancing fire with a glowing ember fuel bed beneath. You can adjust the brightness of the fuel bed, choose your preferred flame style and add realistic crackling log sounds for an immersive experience. During warmer months, run the flames on their own without any heat output, so you can enjoy the ambience all year round. Everything is managed through the included remote control handset, and a 7-day programmer lets you set precise days and times for the fire to operate.

Heat and running cost

A thermostatic heater warms your room quickly at the touch of a button, with 100% efficiency at the point of use. Based on a typical UK electricity rate of around 25p per kWh in late 2025, the running cost is easy to estimate against the heat setting you select. Choosing the flame-only mode keeps costs low when you simply want the visual effect, and the cool glass surface helps keep the appliance safe in family homes.

Take a look at the full specifications below, or browse our wider Iconic range to compare sizes and styles before you buy.

Specifications

• Dimensions (Depth x Width x Height): 301 x 1282 x 611 mm
• Heat Output: 0.75-1.5kW
• Colour: Black